Stand-Up Paddle
SUP brands
The brands making stand-up paddle what it is.
The guide
3 SUP brands
Naish
Founded in 1995 by Robby Naish, absolute windsurf legend (24-time world champion) and pioneer of kitesurf and SUP. Hawaiian brand covering kite (Pivot, Boxer, Triad), windsurf, surf, SUP, wing and foil. Quintessential waterman identity, strong surf heritage, polished design. Suits versatile riders who want a historic, all-water-sports brand.
RRD
Roberto Ricci Designs, Italian brand founded in 1994 on the Tuscan coast. True versatility: historic windsurf line, kite (Religion, Passion kites), surf and SUP. Recognized LTE (Light Tech Edition) constructions, Mediterranean design, in-house R&D in Talamone. Italian lifestyle and waterman identity, multi-discipline pro riders. Suits versatile riders who value Italian design and quality.
Duotone
German brand born from the 2018 North Sails Kiteboarding split, under Boards & More. Carries North's technical heritage with steady development: Evo, Neo, Rebel, Dice and Juice kites, Jaime, Select and Whip boards. Very active in wingfoil too (Slick, Unit). Star pro team includes Aaron Hadlow, Lasse Walker and Jamie Overbeek. Fits everyone from freeride to top-level competition.